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Meet the team

Paul Freeman - Managing Director

Paul has built his career in the learning industry, having held roles at Capita KnowledgePool, Reed Learning, Parity Training and Optimise Learning before joining Global Knowledge. He has worked with FTSE 100 clients consulting with them in delivering learning transformation programmes, and is actively involved in helping organisations deliver their Digital Business Transformation journey.  As Managing Director for GKA, Paul leads clients to build digital capabilities and improve professional skills.

Jenny Harman - Director of Operations and Delivery

Jenny’s background is in Technology and HR, working at both Telefonica and Orange. Her first encounter with apprenticeships was in 1997 at Orange where she was responsible for their first technical apprenticeship programme. This led to her starting GKA (formerly PDS), where the focus was working in partnership with clients to create and deliver award winning apprenticeship programmes, which she continues to focus on in her role as Director of Education & Talent.

Richard Green- Delivery Manager

Richard has worked in the apprenticeship industry for over 20 years, racking up experience across several sectors and devolved nations. He has been in several roles across the apprenticeship sector and has an understanding of all areas. He looks after the delivery team of Performance and Programme managers to strive to give the best possible experience for all of our apprentices. He’s been part of the GKA family since 2019.

Tracy Goodenough - Head of Business Development

Tracy has had a career in the Education and Training Sector with more than 15 years working in both a Consultancy and Training capacity. She has an in- depth knowledge of the all levels of Education in the UK and has worked with many Blue Chip companies and universities. Tracy now specialises in Apprenticeships and works with companies to utilise apprenticeships across their business to encourage new talent.

Gordon Richardson - Head of Quality & Education

Gordon started his career in the RAF as a telecommunications technician working on a range of telecommunications systems. He has worked as an engineer, technical manager and service manager within Orange (now EE) and TalkTalk. During his time in Orange he assessed and managed apprentices. Gordon has been with GKA (then PDS) since 2009 in a variety of roles. As Head of Quality and Education he oversees the quality of programmes offered.

Joanne Hopkinson - Performance Manager

Jo has worked within the apprenticeship sector since mid 1990’s and has worked with a variety of different providers before joining the GKA team in 2010.  Since 2015, Jo has been a Programme Manager, building bespoke apprenticeship programmes in collaboration with many clients.  She thoroughly enjoys working with a variety of business stakeholders and works closely to support her internal colleagues to ensure successful outcomes for all apprentices.

Melanie Muldoon - Performance Manager

Melanie has 30 years’ experience in teaching and training ranging from working within private training organisations to one of the largest colleges in Europe. Over the past 5 years she has been a Training/Assessment Manager for large organisations such as Capita Knowledgepool working in the Digital training arena and Bright Futures Software, a software house with its own training academy. Melanie joined GKA as a Programme Manager in November 2018.

Lee Jones- Performance Manager

Lee has worked within the apprenticeship sector since 2015.  His previous employers include Learndirect, PeoplePlus and Quest Vocational Training, delivering apprenticeships to the Retail and Health & Social care sectors.  Lee joined GK Apprenticeships team in 2022 and works as a Performance Manager, helping to manage the delivery coaches. Looking forward to the challenges this role brings and hope to be able to play a part in shaping the future of GK Apprenticeships.

Mark Biffin - Programme Manager

Mark manages the relationships and facilitates the delivery of apprenticeships across many organisations. He is passionate about building robust apprenticeship programmes that will support the Talent agenda of each of his clients. Mark has been with GKA for four years, having previously worked in BT, where he was their Apprenticeship Programme Strategy Manager, championing apprenticeships and their development with partners across the sector to meet the ever-changing needs of the industry.

Paul Shine- Programme Manager

Paul has worked in the IT & Telecoms industry for over 23 years. Formerly working in the Cable TV and Telecoms sector with Virgin Media, Paul has worked within Delivery to deliver network infrastructure to residential & business customers. For 9 years Paul worked within the apprenticeship program successfully delivering a variety of programmes to support the business. Since joining GKA Paul has been a development coach delivering several Standards. Paul now provides support to clients in the design and delivery of their apprenticeship programmes.

Lee Hooper - Programme Manager

Lee has worked in the IT & Telecoms industry for over 25 years. Formerly working in the Cable TV and Telecoms sector with Virgin Media, Lee has worked within Planning & Delivery to deliver network infrastructure to residential & business customers. For 8 years Lee worked within the apprenticeship program successfully delivering a variety of programmes to support the business. Since joining GKA Lee now provides support to clients in the design and delivery of their apprenticeship programmes.

Keith Middleton - Programme Manager

Keith is an experienced IT trainer having worked for HP, Sun Microsystems, and Red Hat amongst others. He has several degree level qualifications and is a qualified teacher in the Lifelong Learning sector. Keith holds several IT certifications including ITIL, RHCE and HP and Sun certifications. Keith has worked for GKA since March 2018 and manages several apprenticeship programmes, mainly in the south of the country.

Kuda Pfupajena- Southwest Business Development Manager

Kuda is our Southwest Business Development Manager, looking after the M3, M4, & M5 corridor. Kuda joined GK Apprenticeships in October 2021 after a stint in the Optical industry and Sales. He has a wealth of transferable skillsets and is consistently working hard to make GK Apprenticeships the best learning provider it can be.  Today, he’s a dad of two who loves minimalism, F1, football plus the odd occasional quiet night at home… if not making music.

Georgina Smith- Business Development Manager

Georgina started her career in apprenticeships in 2017. She has worked across many roles but her true passion lies in helping companies and young people see the potential in the apprenticeship programs and what they can offer. Georgina has worked with SMEs and large corporate companies alike. She is now working with clients to help them overcome the talent gaps in their business and utilising the apprenticeships available.

Malcolm French- Northern Business Development Manager

Malcolm French has over 20 years’ experience in Apprenticeships across Digital/IT, Construction, Education and Business Programmes. Malcolm is based in the North West but has covered the UK providing advice and engagement to employers and learners alike. He is passionate about delivering the highest quality provision helping employers to secure a skilled workforce for the future.

Adam Smith- Apprentice and Internal Recruiter

Adam has been working in sales and recruitment for the last 6 years. Before working at GK Apprenticeships Adam was recruiting in the IT industry for roles such as DevOps, Software Developers and Scrum masters this has gave Adam an extensive knowledge on the IT industry and the benefits it has for the future. Adam is very passionate about helping apprentices take the first step into IT.

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